Which reaction best describes your response to Nestlé discontinuing Nesquik flavoured milk drinks in South Africa?

Nestlé’s recent announcement about discontinuing its Nesquik flavoured milk drinks has sparked various reactions in South Africa, The South African reports. Some individuals rushed to stockpile Nesquik, while others expressed disappointment on social media. The discontinuation affects both the chocolate and strawberry variants in 250g and 500g sizes, effective from August 21, 2023.

Nestlé clarified that it will continue producing other popular products like Milo, Hot Chocolate, and Cocoa, citing their strong performance and consumer loyalty as driving factors. The company’s focus on these brands is aimed at fostering a healthier and more sustainable business for the future.

Fans of Nesquik have jokingly compared their enthusiasm for buying the drink to the panic buying of toilet paper during the COVID-19 pandemic in 2020. However, some consumers noted that the product’s price was a concern, while others saw it as an opportune time for the change.

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