BY Nkosazana Ngwadla
Owning a business of any kind is not easy, there are challenges that entrepreneurs face and have to overcome. Local clinical psychologist, healer and inspirational speaker, Anele Siswana says private practice is not romantic at all.
It’s hard work, investment of long hours in the practice, a constant hustle to survive. “I personally feel that universities don’t do much to prepare candidates for the realities of private practice. It’s time that accredited institutions that offer professional practice master’s in psychology really need to consider integrating “Business Management” or a basic course of entrepreneurship,” he says.
Anele went on to say all psychology students are told is that private practice is an option but never taken through on how to establish and run a sustainable private practice. “This is a business and its key for one to manage the fine line between compassion, empathy and running a business. You need a business model. Above and beyond you need a business strategy, tenacity, courage and an entrepreneurial mind to survive this beast,” he concluded.
Image: LinkedIn
