BY Nkosazana Ngwadla
Khumo Mphaka founded Exclusive Couch ZA, a division of a 100% black-owned entity Exclusive Group. Operating in the furniture sector, Mphaka credits his high entrepreneurial desire to build a solid clientele that will enable her brand to be the best in the industry as the driving force behind starting her business.
Mphaka adds, “Exclusive Group was established to bridge the gap between the upper, middle, and lower class in terms of providing quality home-styled products that would be affordable and accessible to everyone regardless of their social status.”
His vision and goal further validate why Statista Market Forecast projected that the South African furniture sector would grow by 12.90% (2023-2027) as the industry shifts and new opportunities emerge.
Fortunately for Mphaka, his driving force toward being an entrepreneur in an ever-evolving industry is his wish to create and build something that would generate opportunities and employment for other people.
When asked about the name, he points out that he wanted a name that stands out, explains why he is in business and sets the brand apart.
When it comes to success, he interprets success as the ability to become who you have set out to be in life. “It doesn’t always have to be about money. Success can be the achievement of set goals, spiritual growth, and the ability to take steps to ensure that you become a better version of yourself every day.”
The journey might not always be easy, but there are satisfying moments, for Mphaka creating a brand that clients can easily talk about on social media with ease and having them express their satisfaction with their encounter with the brand is his most satisfying moment.
Image: Instagram